Avrist Assurance Strengthens Digital Insurance Presence through Strategic Partnership

Collaboration with Payuung Enhances Distribution Channels

Avrist Assurance has formed a strategic partnership with Payuung (Fast8 People Hub) to bolster its digital insurance capabilities. The collaboration aims to provide innovative insurance experiences while enhancing distribution channels through digital platforms. According to Aldi Rinaldi, Business Director at Avrist Assurance, this partnership is crucial in strengthening their digital distribution network while maintaining quality service and compliance.

Digital Transformation Driving Insurance Industry Changes

The insurance industry is undergoing significant transformation as digitalization changes how consumers choose and purchase insurance products. Aldi noted that the traditional lengthy and face-to-face processes are being replaced by digital solutions. Through this partnership, Avrist MyLife Cover can now be purchased by employees of companies registered on Payuung's platform directly through their official website.

Product Details and Benefits

Avrist MyLife Cover is a term life insurance product with a one-time premium of Rp300,000 providing Rp50 million life insurance coverage for 1-year protection. The product offers multiple benefits including:

• Life insurance coverage of Rp50 million
• Funeral benefit of Rp50 million
• Total permanent disability benefit of Rp50 million
• Hospitalization benefit of Rp1 million per day

Market Implications and Future Outlook

Afia Fitriati, CEO of Fast8 People Hub, expressed optimism about the partnership, stating that the shared vision with Avrist Assurance will help them navigate digital challenges and grow together. This collaboration represents a significant step in the digital insurance space, combining tech-enabled solutions with insurance products to build stronger customer relationships and trust.

The partnership between Avrist Assurance and Payuung demonstrates the growing trend of digitalization in Indonesia's insurance industry, creating more accessible and innovative insurance solutions for consumers.