Bank BJB Launches Innovative Savings Promotion Through Running Event

Unique Financial Product Promotion

Bank BJB has introduced an innovative promotion that combines savings products with a popular running event. The 'Promo Tangerang 10K' campaign allows both new and existing customers to receive tickets for the Tangerang 10K running event scheduled for December 7, 2025, by saving through specific BJB products.

Promotion Mechanics and Benefits

The promotion runs from November 5 to November 25, 2025, or until available tickets are claimed. Customers can participate by depositing funds into products such as bjb Tandamata Berjangka, bjb Tandamata, Simpeda, or bjb Prioritas. This campaign not only promotes BJB's savings products but also encourages a healthy lifestyle among its customers.

Strategic Objectives

This initiative demonstrates BJB's commitment to providing more than traditional banking services. By linking financial products to lifestyle events, BJB aims to attract younger customers who value experiences. The bank is positioning itself as a relevant and innovative financial institution that understands modern customer needs.

Event Details

The Tangerang 10K event is scheduled for Sunday, December 7, 2025, starting at 05:15 WIB at the Tangerang City Government Center. The event promises to be more than just a running competition, featuring a culturally rich experience with an energizing atmosphere. Participants will enjoy a scenic route showcasing the city's attractions while being part of a large community of runners.

Customer Engagement and Information

Customers interested in participating can get detailed information about the promotion, including terms and conditions, from the nearest BJB branch or by contacting the BJB Call Center at 14049. The bank has also provided a dedicated webpage (infobjb.id/tangerang10k) for more information.

Regulatory Compliance

Bank BJB is operating this promotion in compliance with regulatory requirements. The bank is licensed and supervised by the Financial Services Authority (OJK) and Bank Indonesia (BI), and is also a participant in the Deposit Insurance Corporation (LPS) guarantee program.