Key insights and market outlook
PT Bank Rakyat Indonesia (Persero) Tbk (BBRI) is celebrating its 130th anniversary by launching a comprehensive promotional campaign called 'Belanja Bijak, Jadi Hemat, Berlimpah Promo' until December 31, 2025. The campaign offers various benefits including discounts up to Rp1.3 million, cashback up to Rp130,000, and special prices starting from Rp13,000 across multiple categories such as Food & Beverage, Fashion, Travel, and Entertainment through BRI Debit, BRI Credit Cards, and QRIS BRImo.
PT Bank Rakyat Indonesia (Persero) Tbk (BBRI) is celebrating its 130th anniversary with a nationwide promotional campaign titled 'Belanja Bijak, Jadi Hemat, Berlimpah Promo' running until December 31, 2025 1
The promotional campaign covers various categories including Food & Beverage, Fashion, Travel, Beauty & Wellness, Electronics, E-commerce, Home Living, Groceries, and Entertainment. In the fashion category, brands like Benang Jarum, Nada Puspita, and Ria Miranda are offering cashback of Rp130,000 for transactions over Rp1 million through QRIS BRImo 2
In the beauty sector, Sociolla, Guardian, and Watsons are offering cashback up to Rp130,000 for transactions above certain thresholds. For entertainment, Playtopia and Toys Kingdom are providing cashback and discounts for customers using BRI's payment methods 2
The campaign also includes special offers for other needs such as jewelry purchases and investments through Galeri 24, with discounts up to Rp1.3 million. Corporate Secretary BRI, Dhanny, stated that this campaign is a form of appreciation to BRI's loyal customers and aims to provide a more economical, easy, and enjoyable transaction experience 1
BRI 130th Anniversary Promotion Launch
Special Offers for BRI Customers