BRI Wins Financial Sector Driving Award for UMi Services
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PublishedDec 4
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BRI Wins Financial Sector Driving Award for UMi Services

AnalisaHub Editorial·December 4, 2025
Executive Summary
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Executive Summary

Key insights and market outlook

PT Bank Rakyat Indonesia (Persero) Tbk (BBRI) received the Anugerah Penggerak Sektor Keuangan award for its Ultra Mikro (UMi) initiative, recognizing its efforts in expanding financial inclusion. The UMi holding, comprising BRI, Pegadaian, and PNM, has reached 34.5 million active debtors and 185 million micro savings accounts as of September 2025. BRI's digital services, including bullion and Tring application from Pegadaian, have 14.1 million customers with 14.2 tons of gold savings, growing 52% YoY.

Full Analysis
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Deep Dive Analysis

BRI Wins Prestigious Financial Sector Driving Award for UMi Initiative

Recognition for Financial Inclusion Efforts

PT Bank Rakyat Indonesia (Persero) Tbk (BBRI) has received the prestigious Anugerah Penggerak Sektor Keuangan award for its Ultra Mikro (UMi) initiative, recognizing the company's significant contributions to expanding financial inclusion in Indonesia. The award was presented during the Anugerah Penggerak Nusantara 2025 event held on November 20, 2025.

UMi Holding Achievements

The UMi holding, which comprises BRI, Pegadaian, and PNM, has made remarkable progress in enhancing financial inclusion across the country. As of September 2025, the holding has successfully reached 34.5 million active debtors and maintained 185 million micro savings accounts. These numbers demonstrate the significant impact of the UMi initiative in providing access to financial services for micro, small, and medium enterprises (MSMEs).

Digital Services Expansion

The BRI Group has also made significant strides in digital services through the bullion and Tring application offered by Pegadaian. As of September 2025, these services have attracted 14.1 million customers who have saved a total of 14.2 tons of gold, representing a remarkable 52% year-on-year growth. This growth highlights the increasing demand for digital gold savings products and the group's successful strategy in promoting financial inclusion through innovative digital channels.

Extensive Service Network

The UMi holding operates an extensive network that includes more than 15,000 physical outlets, 1,035 SenyuM (Sentra Layanan Ultra Mikro) outlets, 1.2 million AgenBRILink agents, and over 687,000 BRI e-channels. Additionally, the holding has approximately 79,000 marketing and financial advisory personnel from BRI, Pegadaian, and PNM spread across Indonesia. This comprehensive network ensures that financial services are accessible to a wide range of customers, particularly those in remote and underserved areas.

Business Empowerment Programs

Beyond providing financial access, the UMi holding actively supports business empowerment through various programs. Initiatives such as Rumah BUMN, Desa BRILiaN, and Klaster Usaha are designed to help micro-enterprises improve their capabilities and competitiveness. These programs play a crucial role in enabling MSMEs to 'level up' their businesses and create new job opportunities.

Industry Recognition and Future Plans

The Anugerah Penggerak Sektor Keuangan award is a testament to BRI's commitment to creating both economic and social value. BRI's management has expressed its intention to continue strengthening the UMi holding as an integrated financial ecosystem that can drive inclusive and sustainable national economic growth. The award also reflects the growing recognition of BRI's role in supporting the Indonesian government's economic development goals, particularly in promoting financial inclusion and MSME development.

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Story Info

Published
1 month ago
Read Time
16 min
Sources
1 verified
Related Stocks
BBRI

Topics Covered

Financial InclusionUMi InitiativeDigital Banking

Key Events

1

Anugerah Penggerak Sektor Keuangan Award

2

UMi Holding Expansion

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Digital Gold Savings Growth

Timeline from 1 verified sources