BTN Expands Housing Innovation Initiative to Medan

Supporting National Housing Program

PT Bank Tabungan Negara (BTN) has taken its BTN Housingpreneur 2025 innovation competition on the road to Medan, specifically to Universitas Sumatera Utara (USU) ¹

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Source 2

https://keuangan.kontan.co.id/news/dorong-inovasi-hunian-btn-perluas-roadshow-housingpreneur-2025-hingga-ke-medan

. This continuation of the roadshow series represents BTN's commitment to fostering adaptive, sustainable housing solutions for urban Indonesia. The initiative directly supports President Prabowo Subianto's ambitious Three Million Homes Program by encouraging fresh ideas from young talent and industry professionals ¹

Source 1

https://finance.detik.com/berita-ekonomi-bisnis/d-8222185/blusukan-cari-inovasi-perumahan-btn-housingpreneur-roadshow-di-usu-medan

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Fostering Collaborative Solutions

BTN's Corporate Secretary, Ramon Armando, emphasized that changing lifestyles are creating new housing needs, prompting the bank to engage with emerging voices through Housingpreneur ¹

. The competition is designed to uncover innovative ideas that can lead to practical housing solutions. BTN Wilayah Sumatera Head, Noor Ridlo, described Housingpreneur as not just a competition but a movement to create collaboration across various stakeholders in the housing sector ²

Source 2

https://keuangan.kontan.co.id/news/dorong-inovasi-hunian-btn-perluas-roadshow-housingpreneur-2025-hingga-ke-medan

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Competition Details and Impact

The BTN Housingpreneur 2025 competition, themed 'Housing for Nation: Smart, Green, Inclusive', is open to developers, entrepreneurs, architects, students, and the general public. With a total prize pool of Rp1.5 billion, the competition has already visited several major universities including Universitas Indonesia, Institut Teknologi Bandung, and Institut Teknologi Sepuluh Nopember before reaching Medan ²

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Future Engagement

The roadshow will continue to other cities including Jakarta and Makassar. Potential participants can register through the official website www.btnhousingpreneur.com or follow @btnhousingpreneur on Instagram for updates. The registration period, which started on 22 October 2025, will close on 15 December 2025 ²

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