Bussan Auto Finance Reports Strong Growth in Electric Vehicle Financing

Significant Increase in EV Adoption

PT Bussan Auto Finance (BAF), a prominent player in Indonesia's automotive financing sector, has witnessed a significant surge in electric vehicle financing throughout 2025. By November 2025, the company recorded a 34% year-on-year growth in financing for new electric vehicles. This positive trend is attributed to several factors, including increasing consumer awareness regarding the efficiency and environmental benefits of electric vehicles, supportive government policies, and the growing availability of competitive EV models in the market.

Strategic Response to Growing Demand

In response to this growing demand, BAF is focusing on strengthening its partnerships with major dealers, particularly those representing popular electric and hybrid vehicle brands. The company is also committed to enhancing its technological capabilities to improve service efficiency and customer experience. By implementing targeted promotional programs and maintaining selective risk management practices, BAF aims to ensure sustainable growth in this segment.

Industry-Wide Trends

The growth in electric vehicle financing at BAF mirrors broader industry trends. According to data from the Financial Services Authority (OJK), the overall multifinance industry saw a 1.99% month-on-month increase in electric vehicle financing in November 2025, bringing the total to Rp21.31 trillion. OJK remains optimistic about continued growth in this sector throughout 2026, driven by increasing public interest in environmentally friendly transportation options.

Future Outlook

As consumer preferences continue to shift towards more sustainable options, BAF is well-positioned to capitalize on this trend. The company's strategic focus on enhancing its digital capabilities and strengthening dealer partnerships is expected to drive further growth in electric vehicle financing. With the Indonesian government maintaining its supportive stance on EV adoption through various incentives and infrastructure development, the outlook for electric vehicle financing remains positive.