Central Group Launches 'KPR is Me Roadshow 2025' to Boost Batam Property Market

Innovative Marketing and Financing Solution

Central Group, a prominent property developer, has officially launched the 'KPR is Me Roadshow 2025', a comprehensive marketing strategy combined with financing solutions designed to make homeownership more accessible and affordable for residents in Batam and surrounding areas. This initiative is part of the company's efforts to stimulate the local property market through innovative approaches.

Key Features of the Program

The roadshow program includes several attractive features designed to benefit potential homebuyers. Key highlights include:

1. 'Rumah Baru Harga Take Over' Scheme: This innovative offering allows customers to take over existing properties at competitive prices, simplifying the home-buying process.
2. Discounts up to 36%: Significant price reductions are being offered to make properties more affordable and reduce the financial burden on buyers.
3. Extended Roadshow Period: The promotional activities will be conducted across various strategic locations in Batam, including major malls like Grand Batam Mall, Panbil Mall, and BCS Mall, as well as other public gathering spots. The roadshow is scheduled to run from November 1 to December 31, 2025.

Strategic Locations and Implementation

To maximize outreach, Central Group has carefully selected multiple high-traffic locations for the roadshow. These include:

• Grand Batam Mall
• Panbil Mall
• BCS Mall
• SNL Food Court
• Special booths at partner bank branches

The strategic placement of these events aims to engage potential buyers where they are most active, providing a convenient and accessible platform for them to explore the available offers.

Market Impact and Objectives

The primary objective of the 'KPR is Me Roadshow 2025' is to stimulate the Batam property market by making home financing more manageable for prospective buyers. By offering attractive discounts and innovative financing schemes, Central Group aims to accelerate mortgage applications and boost property sales in the region. This initiative reflects the company's commitment to adapting to market needs and supporting economic activity in the local property sector.