Fuji Finance Indonesia Targets Green Financing with Electric Vehicle Expansion

Strategic Shift Towards Sustainable Financing

PT Fuji Finance Indonesia Tbk. (FUJI) is strategically expanding its financing portfolio in 2026, with a particular focus on electric vehicle (EV) financing and related infrastructure development. This move is part of the company's broader green financing transformation initiative aimed at positioning itself as a sustainable finance leader in Indonesia.

Strong Performance in 2025

FUJI has demonstrated robust financial performance in the first nine months of 2025. The company's total assets reached Rp187.57 billion by the end of September 2025, representing a 6.26% increase from Rp176.52 billion at the end of 2024. This growth has exceeded the company's initial target of 3% annual asset growth, showcasing the effectiveness of their financing strategies and operational efficiency.

Business Expansion Strategy

Anita Marta, FUJI's CEO, highlighted that the company is preparing an advanced strategy for 2026, focusing on:

1. Enhanced investment and working capital financing
2. Network expansion to reach more customers
3. Risk mitigation through collateral and fiduciary security
4. Entry into EV financing and supporting infrastructure

Risk Management and Financial Prudence

To maintain financial health, FUJI is targeting a non-performing financing (NPF) ratio below 1% and a gearing ratio of less than 1x. The company is navigating challenges such as projects not fully aligning with their risk appetite, reduced consumer purchasing power, and high interest rates. Despite these challenges, FUJI remains optimistic about maintaining positive performance through selective expansion strategies.

Market Outlook

The company's management emphasized their commitment to productive financing, particularly in the commercial property sector, while maintaining sustainability principles. This strategic direction is expected to strengthen FUJI's position as a resilient and adaptive financing company in Indonesia's evolving financial landscape.