Global Sukses Digital's Transformation Gains Positive Momentum

Strategic Business Diversification

PT Global Sukses Digital Tbk (DOSS) is making significant strides in its business transformation from a retail company to an integrated creative industry ecosystem developer. The company's recent involvement in producing the film 'Pelangi di Mars' through its majority-owned entity, Doss Guava XR Studio, marks a crucial step in this transformation ¹

Positive Market Response

Investment Analyst Edvisor Provina Visindo Indy Naila views this diversification positively, noting that it could expand DOSS's revenue streams beyond hardware sales. The shift in focus to content production is seen as a potential long-term growth driver for the company. "Diversifikasi pendapatan ini bisa menjadi sentimen positif karena fokus DOSS tidak hanya ke perangkat, tetapi juga ke produksi konten. Namun dampak ke kinerja keuangan akan terlihat secara gradual," Indy explained ¹

Analyst Recommendations

Equity Research Kiwoom Sekuritas Indonesia Abdul Azis Setyo Wibowo also noted that the public's positive response to 'Pelangi di Mars' could significantly benefit DOSS's performance if the film attracts a substantial audience. The film's success is seen as a potential catalyst for the company's growth in the content business, which is part of its broader business model transformation ²

Market Implications

The positive response from both analysts and the market indicates a potential revaluation opportunity for DOSS shares. As the company continues to implement its transformation strategy, the market is likely to monitor the financial impact of these new business ventures closely.