Gold Market Outlook for 2026: Sustained Strength Expected

Factors Driving Gold Prices

The gold market is anticipated to maintain its strength through 2026, driven by multiple factors including sustained demand from institutional investors, central banks, and retail investors. Despite experiencing a decline in November 2025, market predictions suggest a continued upward trajectory for gold prices.

Institutional and Central Bank Demand

Institutional investors and central banks remain key drivers of gold demand. Their continued interest in gold as a safe-haven asset and portfolio diversifier is expected to support higher prices throughout 2026. The majority of market participants forecast gold prices reaching a new record high of US$5,000 per troy ounce by the end of 2026.

Accessibility through Digital Gold Platforms

The emergence of digital gold investment platforms has significantly lowered the barrier to entry for retail investors. These platforms allow investors to purchase gold at more affordable prices, eliminating the need for large capital outlays. This increased accessibility is likely to further boost demand for gold in 2026.

Investment Considerations

While gold prices are currently between Rp2.2 million to Rp2.5 million per gram, the availability of digital gold products enables investors to start investing with smaller amounts. This development has made gold a more attractive investment option for a broader range of investors, potentially driving up demand and supporting higher prices.

The overall outlook for gold in 2026 remains positive, with strong demand from various market participants expected to maintain its strength.