Indonesia Boosts Domestic Product Usage Through Government Procurement Strategy
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PublishedDec 16
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Indonesia Boosts Domestic Product Usage Through Government Procurement Strategy

AnalisaHub Editorial·December 16, 2025
Executive Summary
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Executive Summary

Key insights and market outlook

The Indonesian Ministry of Industry is implementing a strategy to boost domestic product usage through government procurement by optimizing the e-catalog with local products having high Domestic Component Levels (TKDN). This initiative aims to support national industrial growth and strengthen the manufacturing sector. The government is also promoting the 'Gerakan Nasional Bangga Buatan Indonesia' and 'Gerakan Beli Produk Dalam Negeri' campaigns to encourage the consumption of local products.

Full Analysis
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Deep Dive Analysis

Indonesia Strengthens Domestic Product Usage Through Government Procurement

Strategic Initiative to Boost Local Manufacturing

The Indonesian Ministry of Industry is implementing a comprehensive strategy to enhance the use of domestic products through government procurement. This initiative focuses on optimizing the e-catalog with local products that have high Domestic Component Levels (TKDN). The goal is to make government procurement a driving force behind national industrial growth and to strengthen the country's manufacturing sector.

Key Strategies and Initiatives

  1. Optimizing e-Catalog: The Ministry aims to populate the e-catalog with domestic products that meet the TKDN criteria. This ensures that government procurement prioritizes local goods, thereby supporting national industries.
  2. Promoting National Campaigns: The government is actively promoting two major campaigns: 'Gerakan Nasional Bangga Buatan Indonesia' (National Movement to Proudly Use Indonesian Products) and 'Gerakan Beli Produk Dalam Negeri' (Movement to Buy Domestic Products). These campaigns are designed to encourage both public and private sectors to prefer domestic products.
  3. Business Matching Program: To further support the initiative, the Ministry of Industry is organizing a Business Matching Program for Domestic Products 2025. This program aims to connect local manufacturers with government agencies and private companies, facilitating the procurement process and increasing the visibility of domestic products.

Expected Outcomes

The strategy is expected to have several positive outcomes:

  • Increased Demand for Local Products: By ensuring that government procurement favors domestic goods, the demand for local products is likely to rise.
  • Growth of National Industries: As local products gain more traction, national industries are expected to grow, contributing to the overall economic development.
  • Reduced Dependence on Imports: By promoting the use of domestic products, the country can reduce its reliance on imported goods, thereby improving its trade balance.

Challenges Ahead

Despite the promising outlook, there are challenges that need to be addressed. One of the significant hurdles is the presence of 'import mafia' who might resist these changes as they impact their interests. The government will need to implement robust measures to counter such challenges and ensure the success of the initiative.

Conclusion

The Indonesian government's strategy to boost domestic product usage through government procurement is a significant step towards strengthening the national economy. By optimizing the e-catalog with local products and promoting national campaigns, the government aims to create a robust ecosystem that supports local industries. While there are challenges ahead, the potential benefits of this initiative make it a crucial endeavor for the country's economic future.

Original Sources
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Story Info

Published
1 month ago
Read Time
15 min
Sources
1 verified

Topics Covered

Domestic Product PromotionGovernment Procurement ReformIndustrial Policy

Key Events

1

Business Matching Program 2025

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E-Catalog Optimization for Local Products

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National Campaigns for Domestic Products

Timeline from 1 verified sources