Key insights and market outlook
Indonesian banks are implementing various strategies to attract low-cost funds as year-end approaches, amid rising funding costs. Banks like PT Bank Raya Indonesia Tbk are focusing on digital savings growth and enhancing customer experience through their mobile apps. The efforts aim to boost third-party funds (DPK) and maintain liquidity. This move is crucial as banks typically compete for liquidity to meet year-end requirements.
Indonesian banks are intensifying their efforts to attract low-cost funds as the year comes to a close, amid a trend of increasing funding costs 1
PT Bank Raya Indonesia Tbk is at the forefront of this effort. The bank's Corporate Secretary, Ajeng Putri Hapsari, stated that the company is actively pursuing various initiatives to boost third-party funds (DPK), with a particular focus on the digital savings segment 1
To achieve this, Bank Raya is concentrating on improving user experience through the acceleration of non-cash transactions on its Raya App. This strategy is part of a broader effort to make digital banking more appealing and user-friendly, thereby attracting more deposits 2
The banking sector's push for low-cost funds is driven by the need to manage rising funding costs. As interest rates fluctuate, banks must adapt their strategies to remain competitive in attracting deposits. The focus on digital channels is a key component of this strategy, as it allows banks to reduce operational costs while providing customers with convenient banking solutions.
The success of these initiatives will be crucial for banks in maintaining their liquidity and funding stability. As the year-end approaches, the competition for deposits is expected to intensify, making the effectiveness of these strategies vital for banks' overall performance.
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