Indonesian MSMEs: A Growing Force in Global Trade

Resilience Amidst Global Economic Challenges

Indonesian Micro, Small, and Medium Enterprises (MSMEs) have shown remarkable resilience in the face of global economic turbulence. Not only have they maintained their business operations, but they have also successfully expanded their reach into international markets. This phenomenon underscores the critical role MSMEs play as the backbone of Indonesia's national economy and as ambassadors of the country's economic strength on the global stage.

Government and Private Sector Support

The Indonesian government's initiatives, coupled with support from the private sector, have been instrumental in empowering MSMEs. The Ministry of Trade's data reveals that business matching activities between January and October 2025 resulted in transactions worth $130.17 million. This figure comprises $56.99 million in purchase orders and $73.18 million in potential transactions, highlighting the strong interest of international buyers in Indonesian products.

Key Statistics:

• 542 business exploration activities conducted through Indonesian trade representatives abroad
• 348 product curation sessions
• 194 meetings with international buyers
• $21.35 million in transactions in October 2025 alone

Success Stories

Ade Soelistyowati, the owner of PT Gemilang Agro Inovasi, is a testament to the potential of Indonesian MSMEs. Despite being disabled, Ade successfully exported cassava crackers to Brunei Darussalam, with the first shipment valued at $18,000. This achievement was made possible through consistent guidance and support from PT Pertamina (Persero).

Impact of Support Programs:

• Total transactions worth over Rp206 billion through partnerships and three Memorandum of Understanding (MoU) with global partners
• Empowerment of 10 permanent employees and 25 interns from SMA Hassina Sukabumi
• Diversification of products, including mangrove-based products such as capsules, tea, and powder, being marketed to South Korea

Future Prospects

The success of Indonesian MSMEs in penetrating international markets is a clear indication that with the right strategies and support, these enterprises can become significant players in the global economy. Continued efforts in capacity building, digital transformation, and promotional activities will be crucial in further enhancing their competitiveness. As MSMEs continue to grow and expand, they are poised to become a cornerstone of Indonesia's economic resilience and inclusivity.