Key insights and market outlook
The Indonesian Ministry of Industry (Kemenperin) is empowering Small and Medium Industries (IKM) to supply goods for Haji and Umrah pilgrimages. With Indonesia contributing around 10% of global Haji pilgrims and having high Umrah participation, Kemenperin sees significant market potential. The ministry is collaborating with relevant stakeholders including the Ministry of Religious Affairs, travel companies, and banks handling Haji and Umrah payments to create opportunities for IKM.
The Indonesian Ministry of Industry (Kemenperin) is taking proactive steps to enhance the role of Small and Medium Industries (IKM) in supplying goods and services for Haji and Umrah pilgrimages. This initiative comes as Indonesia remains one of the largest contributors to global Haji pilgrims, accounting for approximately 10% of the total 1
Kemenperin is working to create a more inclusive supply chain for Haji and Umrah services by collaborating with key stakeholders. These include the Ministry of Religious Affairs, travel companies, and banks that handle Haji and Umrah payments. The ministry aims to open up new market opportunities for IKM players in various product categories such as:
The growing number of Indonesian pilgrims participating in both Haji and Umrah presents a significant market opportunity. Reni Yanita, Director General of Small, Medium, and Miscellaneous Industries at Kemenperin, highlighted that the increasing demand for related goods and services creates a substantial market that IKM can tap into.
While the initiative presents numerous opportunities, it also comes with challenges. Ensuring that IKM meets the required standards for supplying goods to Haji and Umrah pilgrims will be crucial. Kemenperin is likely to focus on capacity building and quality assurance to enable IKM to effectively participate in this market.
IKM Market Opportunity Expansion
Haji and Umrah Supply Chain Development