Jakarta MRT Sees 326,372 Riders During Rp1 Fare Promotion on New Year's
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PublishedJan 2
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Jakarta MRT Sees 326,372 Riders During Rp1 Fare Promotion on New Year's

AnalisaHub Editorial·January 2, 2026
Executive Summary
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Executive Summary

Key insights and market outlook

PT MRT Jakarta recorded 326,372 passengers during its Rp1 fare promotion on December 31, 2025, and January 1, 2026. This represents a 7.59% increase from the same period last year. The promotion attracted 185,895 riders on the first day and 140,477 on the second day. The success of this promotion highlights the popularity of Jakarta's MRT system and the effectiveness of strategic pricing.

Full Analysis
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Deep Dive Analysis

Jakarta MRT Sees Record Ridership During New Year's Rp1 Fare Promotion

Significant Increase in Passenger Numbers

PT MRT Jakarta (Perseroda), the operator of Jakarta's Mass Rapid Transit system, reported a total of 326,372 passengers during the special Rp1 fare promotion that took place on December 31, 2025, and January 1, 2026. This figure represents a 7.59% increase compared to the 303,345 passengers recorded during the same period in the previous year. The breakdown of passengers showed 185,895 riders on the first day and 140,477 riders on the second day of the promotion.

Strategic Pricing Success

The success of this promotion demonstrates the effectiveness of MRT Jakarta's strategic pricing initiatives. By offering a nominal fare of Rp1, the transportation authority aimed to encourage the use of public transportation during the New Year's celebrations, potentially reducing congestion and promoting a more sustainable transportation option. The increase in ridership not only reflects the popularity of the MRT system but also indicates a positive response to the pricing strategy adopted by MRT Jakarta.

Implications for Future Promotions

The positive outcome of this Rp1 fare promotion could have implications for future pricing strategies and promotional activities by MRT Jakarta. As the city continues to develop its public transportation infrastructure, such initiatives may play a crucial role in shaping transportation policies and encouraging the use of mass transit systems. The data collected during this promotion will likely be valuable for future planning and decision-making regarding fare structures and promotional campaigns.

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Story Info

Published
2 weeks ago
Read Time
9 min
Sources
1 verified

Topics Covered

Transportasi UmumStrategi HargaMRT Jakarta

Key Events

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Promosi Tarif MRT

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Peningkatan Jumlah Penumpang

Timeline from 1 verified sources