Key insights and market outlook
Kepri Mall in Batam has undergone a major transformation into K SQUARE following a Rp 200 billion investment by Retail First Indonesia (RFI). The revamp positions K SQUARE as a lifestyle, business, and entertainment destination, featuring modern design with local touches and international tenants. This transformation marks a significant rejuvenation project after 15 years of operation, expanding the mall's appeal in the region.
After 15 years of operation, Kepri Mall in Batam has officially transformed into K SQUARE, marking a significant milestone in its history. The transformation is part of a comprehensive rejuvenation project initiated by Retail First Indonesia (RFI), with a total investment of Rp 200 billion. The mall, which was established on October 15, 2010, spans approximately 26,681 square meters and has undergone extensive renovations both internally and externally.
The revamped K SQUARE features a modern and exclusive design that incorporates local cultural elements while introducing international tenants. This new concept positions K SQUARE as a 'Gateway of Opportunity', serving as a hub for investment opportunities and lifestyle activities inspired by the dynamics of neighboring Singapore. The transformation aims to reposition the mall as a premier destination for lifestyle, business, and entertainment in the heart of Batam City.
The transformation of Kepri Mall into K SQUARE represents a strategic move to enhance the mall's appeal and competitiveness in the region. By investing heavily in the renovation and rebranding, RFI demonstrates its commitment to creating a vibrant commercial hub that caters to the evolving needs of consumers in Batam and beyond.
Rp 200 Billion Investment in Mall Renovation
Retail Rebranding Project