MoneyFest 2025 by Kontan: A New Approach to Financial Literacy

Transforming Financial Education Through Experience

The MoneyFest 2025 event, organized by Kontan and held at Taman Ismail Marzuki (TIM) in Jakarta on November 22-23, 2025, has drawn thousands of visitors on its first day ²

. This financial literacy event represents a significant shift in how financial education is delivered, particularly to the younger generation. By combining information, knowledge, and hands-on experiences, MoneyFest aims to create a more engaging and effective learning environment for its attendees.

A Comprehensive Financial Experience

The event features a diverse range of activities designed to appeal to its primary target audience: Generasi Z (Gen Z) ¹

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Source 2

https://industri.kontan.co.id/news/healing-sambil-cuan-ke-moneyfest-2025-di-tim-aja-yuk-besok-hari-terakhir

. With over 30 brands participating and 10 workshops available, attendees have the opportunity to explore various financial products and services while gaining practical knowledge. The inclusion of a curated Local Tenant Market adds another layer to the event, showcasing innovative local businesses and creative products.

Key Highlights of MoneyFest 2025:

• Over 30 participating brands
• 10 workshops on various financial topics
• Curated Local Tenant Market featuring creative local products
• Held at the culturally significant Taman Ismail Marzuki (TIM) in Jakarta

Creating a Holistic Financial Literacy Experience

The organizers have carefully designed the event to transform information into knowledge and experience. This approach aligns with the understanding that Gen Z is a realistic generation that values practical experiences alongside theoretical knowledge. By providing a platform where attendees can engage with financial concepts in a more tangible way, MoneyFest 2025 is setting a new standard for financial literacy events in Indonesia.