MR D.I.Y. Wins Prestigious FMCG Award at ASEAN Business Awards 2025

Regional Recognition for Innovation and Quality

MR D.I.Y. Group (M) Berhad has been honored with the Fast-Moving Consumer Goods (FMCG) award at the ASEAN Business Awards 2025, organized by the ASEAN Business Advisory Council (ASEAN-BAC) in Kuala Lumpur, Malaysia. This prestigious recognition celebrates MR D.I.Y.'s commitment to delivering quality products at affordable prices while driving innovation and sustainable growth across the Southeast Asian region.

Commitment to Excellence and Customer Value

The award highlights MR D.I.Y.'s dedication to its mission of 'Always Low Prices,' maintaining accessibility and convenience for customers across its extensive network. With operations in 14 countries and over 5,000 stores, MR D.I.Y. has established itself as a leading retail brand in Southeast Asia. In Indonesia alone, the company has grown to operate more than 1,100 stores since its entry in 2017, serving millions of customers monthly.

Leadership Comments on the Achievement

Adrian Ong, CEO of MR D.I.Y. Group (M) Berhad and President Commissioner of MR.D.I.Y. Indonesia, expressed pride in the recognition, stating, "We're honored to be acknowledged among regional FMCG leaders. This achievement reflects our commitment to innovation, leadership, and our vision for the future."

Impact on Indonesian Market and Regional Growth

Edwin Cheah, President Director of MR D.I.Y. Indonesia, emphasized that this award is not only a recognition for MR D.I.Y. Group but also a tribute to the Indonesian customers and team members who have supported their journey. The company has created over 11,000 new jobs in the modern retail sector in Indonesia, reinforcing its commitment to growing with the local community and ecosystem.

Future Prospects and Continued Innovation

The ASEAN Business Awards 2025 was held on October 26, 2025, at the Malaysia International Trade and Exhibition Centre (MITEC) in Kuala Lumpur, coinciding with the ASEAN Business & Investment Summit (ABIS). This accolade strengthens MR D.I.Y.'s position as a key player in the regional retail landscape, with continued plans for expansion and innovation in product offerings and customer experience.