Pertamina's Pertapreneur Aggregator Program Empowers SMEs for Global Markets

Comprehensive Training for Export Readiness

Pertamina has launched its Pertapreneur Aggregator (PAG) 2025 program, selecting 100 promising SMEs from 730 applicants to undergo intensive training and mentorship. The program focuses on developing export capabilities and creating sustainable business models through comprehensive training in areas such as branding, digital marketing, financial management, and export strategies.

Industry Focus and Regional Representation

The selected SMEs span various industries, with 45% from Food & Beverage, 31% from Fashion & Wastra, and 22% from Craft & Jewellery. Geographically, participants are distributed across eight regions, with the highest concentration in East Java, Bali, and Nusa Tenggara (23%), followed by West Java (20%), and Central Java (15%).

Pathway to Global Market Access

The PAG program is structured in phases, starting with Desk Evaluation, followed by Interviews, and culminating in an intensive Bootcamp & Mentoring session. The top 10 SMEs will be selected through Final Pitching & Awarding to receive exclusive six-month mentoring, including CEO mentoring and Dragon's Den pitching simulations. These selected businesses will gain access to global market platforms such as Alibaba, Amazon, and Shopee International, along with necessary certifications to facilitate their international expansion.

Strategic Impact on SME Ecosystem

Pertamina's initiative underscores its commitment to empowering SMEs and fostering sustainable economic growth. By strengthening the capabilities of these businesses, Pertamina aims to create quality employment opportunities and promote productive economic transformation across various regions. The program aligns with Pertamina's broader vision of sustainable development and national economic empowerment.