Pertamina Strengthens Retail Fuel Market Position Through Multiple Deals

Strategic Supply Agreements

Pertamina Patra Niaga has successfully concluded negotiations with both Shell and Vivo Energy for the supply of base fuel to their retail stations ¹

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Source 2

https://industri.kontan.co.id/news/shell-pastikan-beli-pasokan-bbm-dari-pertamina-pasokan-tersedia-akhir-november

. The agreement with Shell is particularly significant as it marks the third major private fuel retailer to secure supply from Pertamina, following BP-AKR and Vivo Energy ¹

Source 1

https://finance.detik.com/energi/d-8225378/mulai-jual-bbm-lagi-spbu-vivo-dipasok-pertamina-100-ribu-barel

. According to Dirjen Migas Laode Sulaeman, Shell's fuel supply is expected to be available by the end of November 2025, with the cargo currently in preparation for delivery ¹

Source 1

https://finance.detik.com/energi/d-8225378/mulai-jual-bbm-lagi-spbu-vivo-dipasok-pertamina-100-ribu-barel

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Market Impact and Supply Details

The deal with Vivo Energy involves a significant supply of 100,000 barrels of fuel, demonstrating the scale of Pertamina's commitment to supporting private retailers ⁵

. This follows a similar 100,000 barrel supply to BP-AKR, showcasing Pertamina's ability to meet large-scale demand from major market players. The fuel supplies are being met through a combination of imports and domestic production from refineries in Cilacap and Balongan ³

Source 3

https://finance.detik.com/energi/d-8226818/pertamina-soal-nego-bbm-dengan-shell-sudah-final

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Strategic Implications

These agreements represent a strategic move by Pertamina to strengthen its position in the competitive retail fuel market. By securing supply deals with major private retailers, Pertamina is not only ensuring revenue streams but also maintaining market stability during peak demand periods like the upcoming holiday season. The successful negotiations demonstrate Pertamina's ability to work with various market players while maintaining its dominant market position.