Key insights and market outlook
PT Permodalan Nasional Madani (PNM) is reinforcing its commitment to customer experience as its core strategy for 2026. The company aims to provide holistic services that go beyond financial access to include empowerment programs, building on its existing strengths in serving millions of customers across Indonesia. PNM's approach focuses on empathetic human touch and long-term customer relationships, with plans to enhance its frontline staff capabilities and integrate premium service with empowerment initiatives.
PT Permodalan Nasional Madani (PNM) has reaffirmed its commitment to enhancing customer experience as the cornerstone of its business strategy for 2026. This commitment represents a continuation of PNM's journey to not only provide financial access but to build meaningful, empathetic relationships with its customers. The company's strength lies in its human touch, empathy, and dedication to serving the pre-prosperous community.
PNM views customer experience as a long-term journey that requires consistent presence and relevant assistance. This approach aligns with their empowerment initiatives that have reached tens of millions of women, providing not just financial access but also building confidence, independence, and entrepreneurial spirit among their customers. The company's Secretary, L. Dodot Patria Ary, emphasized that the quality of customer experience at every touchpoint will be a key focus area in 2026.
To achieve this vision, PNM is strengthening its human resource capabilities, particularly its frontline Account Officers who are crucial in delivering meaningful customer experiences. The integration of premium service and empowerment programs is seen as PNM's key differentiator, aiming to provide tangible value to customers beyond just financial services. This includes various learning and growth opportunities through structured empowerment programs.
PNM's customer experience strategy is also aligned with the national development mission, focusing on sustainable social impact. By building on values of empathy, integrity, and commitment to the community, PNM aims to create services that are increasingly relevant and impactful in the coming years.
Customer Experience Strategy Enhancement
Empowerment Program Expansion