Pupuk Indonesia Launches Subsidized Fertilizer Program 2026

Smooth Implementation on First Day

PT Pupuk Indonesia (Persero), the state-owned fertilizer company, has successfully initiated its subsidized fertilizer distribution program for 2026 on January 1, 2026, at 00:00 WIB. The company's digital redemption system for subsidized fertilizer became operational right at the start of the year, enabling registered farmers across various regions to access the essential agricultural input.

Initial Response and Transaction Volume

In the first 30 minutes of the new year, the system recorded 208 transactions from registered farmers across multiple provinces, including Banten, Java, Sumatera, Kalimantan Barat, Nusa Tenggara Barat (NTB), and Papua Selatan. This immediate response demonstrates both the readiness of the distribution system and the demand from the agricultural sector.

Strategic Significance

The successful launch of the subsidized fertilizer program reflects Pupuk Indonesia's commitment to executing its government-assigned tasks effectively. According to Rahmad Pribadi, the company's CEO, ensuring the smooth distribution of subsidized fertilizer from the first day of the year was a top priority. This achievement not only showcases the company's operational capabilities but also its ability to maintain continuity in supporting national agricultural programs.

Digital System Capabilities

The company's digital system played a crucial role in the successful launch, enabling real-time processing of fertilizer redemptions. This technological capability is essential for maintaining transparency and efficiency in the distribution process, while also providing valuable data for monitoring and evaluation purposes.

Agricultural Impact

The timely availability of subsidized fertilizer is critical for supporting Indonesia's agricultural activities, particularly at the beginning of the planting season. By ensuring that farmers have access to necessary inputs from the first day of the year, Pupuk Indonesia is helping to maintain agricultural productivity and supporting the livelihoods of farmers across the country.