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PT Sarinah maintained normal operations following a fire incident on the exterior facade of their Thamrin building on Sunday night. The fire, which affected a large decorative ribbon, was extinguished by 21:20 WIB using the building's hydrant system. No casualties were reported and business operations continued uninterrupted. Management prioritized visitor and employee safety while conducting regular monitoring to ensure continued safe operations.
PT Sarinah's Thamrin building experienced a fire incident on Sunday night, December 29, 2025, at approximately 21:08 WIB. The fire affected a large decorative ribbon on the exterior facade of the building. The company's management confirmed that the fire was quickly brought under control using the building's hydrant system by 21:20 WIB.
Corporate Secretary Group Head Tora Prabu Banua Pardede confirmed that there were no casualties resulting from the incident. The safety of visitors, employees, and partners remained the company's top priority. Despite the fire, Sarinah maintained normal business operations throughout the incident.
Following the fire, Sarinah's management implemented regular monitoring to ensure that all activities continued safely and comfortably for visitors. The company's swift response and existing safety infrastructure, such as the hydrant system, played crucial roles in containing the incident.
The incident highlights the importance of robust safety measures and emergency response plans in commercial buildings. Sarinah's ability to maintain operations while managing the fire incident demonstrates effective crisis management in the retail and business sector.
Fire Incident at Sarinah Thamrin
Business Continuity During Crisis