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Saudi Arabia plans to open two new liquor stores, including one serving non-Muslim foreign staff at state oil company Aramco, as part of Crown Prince Mohammed bin Salman's efforts to liberalize the conservative kingdom. The new stores in Dhahran and Jeddah will mark further progress in the country's gradual relaxation of social restrictions, following the opening of the first liquor store in Riyadh last year.
Saudi Arabia is set to open two additional liquor stores, continuing the kingdom's gradual move away from its historically strict alcohol prohibition. The decision, led by Crown Prince Mohammed bin Salman, represents a significant shift in the country's conservative social policies.
The new stores will be located in Dhahran, serving non-Muslim foreign staff at state oil giant Aramco, and in Jeddah, catering to diplomats. This follows the opening of the kingdom's first modern liquor store in Riyadh last year, which was a landmark moment in the country's social liberalization.
These developments are part of a broader effort to modernize Saudi Arabia and make it more attractive to foreign talent and investment. The alcohol sales relaxation is one aspect of the crown prince's Vision 2030 reform agenda, which aims to diversify the economy and change the kingdom's conservative image.
New Liquor Store Openings
Social Restrictions Easing
Economic Diversification Efforts