Siantar Top Sets Ambitious Growth Targets for 2026

Strategic Initiatives for Double-Digit Growth

PT Siantar Top Tbk (STTP), the manufacturer of popular brands like French Fries 2000 and Twistko, is aggressively pursuing double-digit revenue and profit growth by 2026. To achieve this ambitious target, the company is implementing a comprehensive strategy centered on export market development and new product introductions.

Export Market Expansion Strategy

STTP's export strategy involves two primary approaches: expanding distribution to new countries and deepening market penetration in existing territories. In established markets, the company is focusing on multi-distributor partnerships and product diversification to enhance sales channels and increase volume. For new markets, STTP is adopting a gradual and measured expansion approach to ensure sustainable growth.

Key Markets and Product Focus

The company has already established a presence in key regions including Asia, the Middle East, and North America (specifically the United States and Canada). In these markets, STTP is strengthening relationships with existing distributors while exploring opportunities to introduce new products. The multi-product strategy aims to maximize market share and drive sales growth through broader product offerings.

Implementation Timeline

STTP plans to continue strengthening its distribution network in the coming year through enhanced collaboration with existing partners and expansion into new geographical territories. The company remains committed to its growth trajectory, with a clear focus on sustainable export development and continuous product innovation.

By implementing these strategic initiatives, Siantar Top is well-positioned to achieve its double-digit growth targets while maintaining its competitive edge in the processed food industry.