Key insights and market outlook
Transmart held a Full Day Sale event offering significant discounts on various household products, including cooking utensils from brands like Maxim and Maspion. Customers enjoyed discounts up to 50%, with an additional 20% off when using Allo Prime, Bank Mega credit cards, or Bank Mega Syariah. The promotion ran from store opening until 22:00 local time, making cooking essentials like pans and teflon available from Rp 99,900/unit (originally Rp 199,000/unit).
Transmart held its Full Day Sale event, featuring substantial discounts on various household necessities, particularly cooking utensils. The promotion included significant markdowns on products from well-known brands such as Maxim and Maspion. Customers could purchase cooking essentials like pans and teflon at discounted prices starting from Rp 99,900 per unit, representing a 50% discount from the original price of Rp 199,000 per unit.
To maximize savings, Transmart offered an additional 20% discount for customers using specific payment methods. These included Allo Prime, Bank Mega credit cards, and Bank Mega Syariah cards. By utilizing these payment methods, customers could reduce the price even further to Rp 79,920 per unit, resulting in total savings of Rp 119,080 per unit.
The Full Day Sale promotion was available throughout the day, starting from the moment Transmart stores opened until 22:00 local time. This extensive timeframe allowed customers ample opportunity to browse and purchase discounted items at their convenience. The event was designed to drive customer engagement while clearing inventory of household essentials.
Transmart Full Day Sale Event
Bank Mega Payment Promotion