Visa to Acquire Naming Rights for LRT Jabodebek Kuningan Station

Strategic Partnership Announcement

American credit card giant Visa is set to acquire the naming rights for LRT Jabodebek's Kuningan station starting in Q1 2026. This strategic move is part of a broader agreement that includes the implementation of Visa contactless payment for LRT Jabodebek tickets, marking a significant development in Indonesia's transportation technology landscape.

Implementation Details and Delay

Originally planned for implementation in October 2025, the rollout has been postponed to synchronize with the full deployment of the contactless payment system. Djayeng Hariyanto, Assistant Manager of Non-transport Commercialization at LRT Jabodebek, explained that the delay was necessary to ensure simultaneous implementation of both the naming rights and payment system.

Technical and Commercial Implications

The partnership represents a significant step in Indonesia's adoption of digital payment systems in public transportation. The implementation will involve comprehensive system integration to enable seamless tap-to-pay functionality using Visa cards at LRT Jabodebek stations. This development is expected to enhance the overall passenger experience while promoting digital transaction adoption in Indonesia's rapidly expanding urban transportation network.

Future Prospects

The successful implementation of this partnership could potentially pave the way for further collaborations between financial technology companies and Indonesia's transportation infrastructure providers. As Jakarta continues to develop its public transportation systems, such partnerships are likely to play a crucial role in shaping the future of urban mobility in Indonesia.