WOM Finance Sets Ambitious Financing Target for 2026

Strategic Focus on Cash Loan Segment

PT Wahana Ottomitra Multiartha Tbk (WOM Finance) has announced an ambitious target to disburse more than Rp 6 trillion in financing throughout 2026. According to Cincin Lisa Hadi, Director of WOM Finance, this target is set based on careful consideration of projected growth and current market dynamics in the multifinance industry.

The company is strategically focusing on the cash loan segment, which is expected to maintain relatively stable demand and offer sustainable growth potential. This strategic direction is based on market analysis indicating continued demand for cash loans despite various challenges facing the multifinance industry.

Market Context and Growth Prospects

WOM Finance is navigating through various challenges that continue to affect the multifinance sector. Despite these obstacles, the company remains optimistic about growth opportunities in the cash loan segment. The decision to focus on this area is driven by its potential for stable returns and long-term growth.

The company's management has been closely monitoring market conditions and adjusting their strategies accordingly. This proactive approach has enabled WOM Finance to maintain its competitive position in the multifinance market.